For years, HealthLink Dimensions has been known for providing the industry’s most accurate and verified healthcare provider data. We became a trusted source for organizations looking to build audiences, validate networks, and fuel outreach with confidence.
But over time, the needs of our clients began to shift.
One example stands out. A life sciences brand came to us needing to identify cardiologists across several key markets for a therapy launch. They licensed a custom dataset that included specialty, location, affiliations, and prescribing behavior. The data was comprehensive and clean. It was exactly what they needed to get started.
Soon after, they faced a familiar challenge.
“The data is strong, but we’re not set up to activate it. We don’t have the in-house team to run a campaign, and we need results we can actually measure.”
This wasn’t an isolated case. It reflected a growing trend across healthcare marketing. From life sciences to hospitals to health plans, many clients were looking for more than a reliable data file. They needed a solutions partner who could turn that data into meaningful, measurable outcomes.
The Reality: Data Is Only the Beginning
Even with the best data, progress stalls without the right infrastructure. Some clients lacked internal teams to manage multichannel outreach. Others struggled to link campaign activity with real clinical behavior. Coordinating multiple vendors took time and money, while reporting lacked clarity, and the gap between strategy and execution kept widening.
What they needed was a partner who could carry them through the entire process. That is what led HealthLink Dimensions to expand and evolve. Today, we support the full healthcare campaign lifecycle with solutions that guide marketers from planning to impact. We call this journey: From Profile to Pulse.
What It Means to Go From Profile to Pulse
We organize our solutions around four core pillars. Each one addresses a critical stage in healthcare marketing.
HealthLink Profile is where every campaign begins. We offer access to the most complete and continuously verified dataset of U.S. healthcare providers. Clients can build audiences based on specialty, licensure, affiliations, and behavior, using claims data that reflects diagnosis, prescribing, and procedural activity.
HealthLink Enrich ensures that a client’s data is ready for use. We help clean, match, and expand internal records with tools like Match & Cleanse and Enhance. Network Directory Validation verifies provider status, location, and affiliations, ensuring confidence and compliance.
HealthLink Engage brings the strategy to life. Clients use our identity-linked datasets and deployment services to reach providers across email, programmatic, and social channels. Campaign Management and Creative Services provide hands-on support, while Triggered Email allows for real-time targeting based on provider behavior.
HealthLink Pulse delivers visibility into what worked. With tools like Script-Lift Analysis and Physician-Level Data, clients can track engagement, prescribing impact, and performance metrics across channels both during and after campaigns.
Why Clients Choose HealthLink Dimensions
Each of these pillars solves a specific challenge. Together, they offer a complete path from audience definition to performance insight. This integrated approach is what sets HealthLink Dimensions apart.
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We build the most innovative tools in healthcare marketing, such as digital identity resolution, behavioral segmentation, network directory validation, and trigger-based delivery. We deliver a superior client experience with full-service support that simplifies execution and reporting. And we ensure the highest standards of trust and compliance, using layered validation, privacy-safe practices, and audit-ready data outputs. This commitment to privacy is backed by our TrustArc TRUSTe Enterprise Privacy & Data Governance Practices Certification.
Innovation, experience, and trust are the foundation of everything we do. When combined, they give our clients what they need to succeed, from Profile to Pulse.
About HealthLink Dimensions
HealthLink Dimensions helps healthcare marketers connect strategy to results through a full suite of data-driven solutions. We provide accurate, verified provider data and the tools to activate it across channels, measure impact, and optimize performance. From Profile to Pulse, we deliver innovative products, a superior client experience, and a commitment to the highest levels of trust and compliance. This approach empowers life sciences companies, payers, hospitals, and agencies to market smarter.
