HealthLink Dimensions
HealthLink Signals
.png?width=400&height=345&name=HealthLink%20Signals%20Thumbnails%20Wide%20(1).png "HealthLink Signals: An Executive Video Podcast for Healthcare Marketing Leaders")
An Executive Video Podcast for Healthcare Marketing Leaders
HealthLink Signals is a conversation series featuring senior leaders across healthcare media, technology, and engagement. Each episode explores the decisions, tradeoffs, and responsibilities behind delivering meaningful value to clinicians, patients, and partners.
These are grounded, experience-driven discussions with leaders navigating real change in real time. The focus is on perspective shaped by practice, on lessons earned through evolution, and on what it takes to build trust in a complex and shifting industry.
At HealthLink, we believe better engagement begins with better understanding. HealthLink Signals is one way we bring those conversations forward. Explore the episodes below.
Watch Episode 6 Featuring Relevate's Michael Cole
Context Matters More Than Channel: Intent Signals and HCP Precision
In Episode Six of HealthLink Signals, Michael Cole, Chief Strategic Development Officer at Relevate Health, makes the case that context now matters more than channel. As marketers chase a truly omnichannel approach to physicians, Cole argues the real work is understanding what the doctor is trying to do in a given moment, and meeting them there.
.png?width=200&height=200&name=HealthLink%20Signals%20Thumbnails%20(4).png "Watch HealthLink Signals Episode 5")
.png?width=200&height=200&name=HealthLink%20Signals%20Thumbnails%20(3).png "Watch HealthLink Signals Episode 4")
.png?width=200&height=200&name=HealthLink%20Signals%20Thumbnails%20(2).png "Watch HealthLink Signals Episode 2")
.png?width=200&height=200&name=HealthLink%20Signals%20Thumbnails%20(1).png "Watch HealthLink Signals Episode 1")
What to Expect for Guest Speakers
Signals brings together leaders from healthcare agencies, DSPs, platforms, and brands for candid conversations grounded in real experience.
Episodes are conversational, lightly prepared, and edited to 8–12 minutes.
Topics include omnichannel HCP engagement, audience and identity strategy, measurement challenges, and the future of healthcare marketing.
