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The Case for Using Email to Make Major Announcements for a Healthcare Organization

A HealthLink Dimensions Mini Case Study

For healthcare organizations that want to reach a targeted audience of providers, payers, and patients, email marketing has proved to be an effective form of communication. However, some organizations face several challenges when it comes to sending emails that engage healthcare professionals.

HealthLink Dimensions recently worked with a university medical center looking to keep its referring providers informed of all upcoming changes that could impact their patients’ access and quality of care.

Get the case study for the complete story – and see how a data and deployment transformation set the stage for more successful engagement and scalable outreach results.

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